Workflow · Video Script + Storyboard Drafting

A script and a shot list, ready for the editor.

Most video does not stall in editing. It stalls before the shoot. The script never gets written. Nobody planned the shots. So the camera never comes out. This workflow turns a topic into a draft script, a shot list, a B-roll list, and a draft thumbnail. Built around your style. You edit it and shoot. Nothing posts on its own.

4 pieces
Per topic. Script, shot list, B-roll list, draft thumbnail.
0
Auto-posts. Your editor reviews every script before the shoot.
~30 min
From topic to a shoot-ready draft your editor can mark up.
Why pre-production stalls

The Camera Never Comes Out Because the Script Never Got Written

The bottleneck is almost never the edit. It is everything before it.

A blank script doc kills the shoot

You have the idea. Nobody has time to turn it into a script. So the shoot keeps slipping a week. After a month the idea is stale and the video never happens.

No shot list means a slow, messy shoot

Without a planned shot and B-roll list, the shoot runs long and the editor gets a pile of footage with gaps. Half the cost of a video is the time wasted because nobody planned it.

Prompt-only scripts sound like a robot

A generic AI script reads fine on paper and dies on camera. It does not sound like a person talking. The on-screen talent has to rewrite it anyway.

The thumbnail is an afterthought

The thumbnail decides whether anyone clicks. It usually gets thrown together at the end. A weak thumbnail wastes a good video.

How It Works

Five Steps. The Draft Is Done. The Shoot Is Yours.

The output is a draft package, not a posted video. Your editor and talent still drive.

You set the topic and goal
You give the topic, who it is for, the platform, and the rough length. Five minutes. We give you a simple form.
Script drafted to your style
A draft script written to sound like your channel, not a robot. We tune it from videos you have already made. Built to be spoken, not read.
Shot list and B-roll list
A shot-by-shot plan and a B-roll list so the shoot runs fast and the editor gets everything they need. No gaps to discover later.
Draft thumbnail concepts
A few thumbnail ideas with the hook text, so the click-driver is part of the plan, not an afterthought.
Package lands with your editor
The whole package drops into Descript, Frame.io, or a doc your editor reviews. You mark it up, then shoot. Nothing posts on its own.
Honest about AI

Where This Helps. Where It Is Just Okay. Where You Still Drive.

AI is strong at structure and planning. It is weak at performance and taste. We will not pretend otherwise.

Where it helps
Turning an idea into a script structure. Building the shot list and B-roll list. Staying on your channel style after we tune it. Drafting thumbnail concepts and hook lines. Making A/B variants of the hook.
Where it is just okay
Jokes and timing that land out loud. Strong, specific opinions. Pacing that feels right on camera. It gets a solid first draft. You make it watchable.
Where you still drive
The idea worth filming. The performance and the delivery. Real stories and what only you can say. The call on what is good enough to publish.
The Stack

Built on Tools Your Video Team Already Uses

No custom magic. We wire best-in-class tools together. You own the prompts and the integrations.

Claude GPT-4 Descript Final Cut Premiere Frame.io Google Docs Your channel style guide Your shot-list template Your editor
Common Questions

What Video Teams Ask Before They Start

Does this make the actual video?
No. This makes the pre-production package: script, shot list, B-roll list, and thumbnail concepts. A person shoots and edits. If you want AI avatar videos with no shoot, that is our AI Avatar Video Drafts workflow.
Will the script sound like a robot?
Not after we tune it. The first thing we do is study videos you have already made and build a style guide from how you actually talk. It is written to be spoken, not read. Your talent still does a pass. It will not need a rewrite.
What platforms does this work for?
Any of them. You tell it the platform and length up front. A 45-second Reel, a 10-minute YouTube explainer, a webinar intro. The script and shot list adjust to fit.
How is this different from a script-writing AI tool?
A tool gives you a script. This gives you the whole shoot-ready package, in your style, in your editor's tools. Script, shots, B-roll, and thumbnail, wired together so the camera actually comes out.
Can it use our research or our existing content?
Yes. We can feed it your research briefs, past videos, and internal docs so scripts reflect what you actually know and stay consistent with what you have already published.
How long does setup take?
About 2 weeks. Week one is style tuning from your existing videos. Week two is wiring the package into your editor's tools. A sample script usually comes back in week one.
Who owns the scripts and the style guide?
You do. Your scripts, your style guide, your prompts. You can take the whole workflow with you if we ever part ways. No vendor lock-in.
Will this replace our scriptwriter or editor?
No. It removes the blank-page stall and the unplanned shoot. The idea, the performance, and the final cut stay with your people. Most teams ship more video, not fewer people.
What if the first scripts are not right?
We tune the style guide. Usually 2 to 3 rounds before scripts feel like your channel. The guide gets sharper over time, and so do the drafts.
How much does this cost?
A build cost plus a light monthly cost to keep it running and on-style. It depends on your formats, your style complexity, and your editor's tools. Send us a topic and a link to a video you have made. We will come back with a real number in 3 business days.

Two Ways to Start

Take the AI assessment for a structured read. Or send us a topic and a link to a video you have made. We will come back with a sample script in your style.

Other Content Workflows

More Ways to Get Content Out the Door

The same approach, applied to the other content jobs your team has on its plate.